It's been a few month since I've stopped by the old blog, and I can give you some very good reasons why. But ultimately, I wish I hadn't stepped away. Even though this place can be more of a dumping ground for me than a place where I create sterling, thought-provoking content. It is a place where I can write what I want, and therefore be a bit more myself. So much of what I do for Shipwreck is about finding the customer. The difference between being a hobbyist stationery guy and being Shipwreck Press on its second year, is the transition from focusing on self (how can I be better, what do I want to make, am I challenging myself, am I good enough?) to focusing on others (what do people want, how much are they willing to spend, how do I market successfully, how do I get the cards in people's hands so they can feel how different they are, how much of my vulnerability and cluelessness do I show?) Where does the self live amongst all the other? It lives here. And in my private notebooks.
A place for product updates, inspiration, behind the scenes stuff, and in general a place for mind meandering.